Sunray Design Studio

We don't just work for our clients but WITH them to design products based on changing trends. We take special efforts to
streamline and optimize manufacturing especially for mass market products. We design for changing requirements with value
engineering for cost reduction and high quality of production.

Supported by thorough research and with a strong design process we help the client to diversify their brands.
We evolve existing product lines with extensions and create new avenues where design intervention
strengthens and supports the client’s business.

We look forward to a long term association with our clients. While our in-depth research and understanding of the client
and the market helps us to address the immediate needs of the client, as a holistic approach, we systematically work
towards a larger and long term vision.

Our Services

Packaging Design
We deliver packaging design that live and work in the market. We design with the realization that packaging has enormous power over what the consumer buys. The packaging expresses the essence of the product and the brand. We believe in providing enhanced customer experience from the time the he/she sees the product on the shelf to the time he/she picks it and
takes it home.

Product Branding
A good design creates brand recall, building loyalty along the way. Great packaging design supports the brand and in many cases creates the brand, whether it is for the consumer retail or business to business. Designs inherit the brand spirit. Packaging is the
brand's direct link with the consumer. It draws in the consumer (changes their view of the brand) to make that purchase.

Communication Design
As designers we mark and beautify your products. We add tremendous value to the product by designing graphics that enhances the form of the product and also communicate the product brand to the consumer. Surface graphics continue to communicate
the brands promise and product usage long after the outer packaging is gone. We make your products easily identifiable and aesthetically pleasing.

Prototyping
Seeing is believing. Effective evaluation of design concepts at an early stage. A combination of virtual and physical prototypes work best in testing shape, weight, scale, functionality and ergonomics as well as to test multiple color schemes, materials, finishes and graphics or branding. We offer assistance in developing part or assembly CAD models as part of the
prototyping process which are essential to make both physical and virtual prototypes.