Mukta A2 Cinemas

Mukta Arts Ltd. has created its own brand of multiplex theatres MUKTA A2 CINEMAS by tying up with theatre shells for development and management in malls and other complexes. Aimed at Tier II cities, and the SEC A, B+ demographic therein, Mukta A2 Cinemas has commenced taking over ailing single screen theatres, and converting them to multiplexes with good quality projection, sound, and comfortable seating.

The company is working on a low-risk model by entering into revenue share models instead of the rental or lease model. The first theatre of Mukta A2 Cinemas has become operational in Vadodara in July 2011.

Mukta A2 Cinemas has currently runs screens in Sangli, Jaihind, Vadodara, Ahmedabad, Vizag, Gulbarga, Sailu, Hyderabad & Banswara,Dehradun,Aurangabad,,kundli,panvel,Bhopal and Bahrain

Subhash Ghai (Founder Chairman of Mukta Arts Ltd.) says, “Apart from being a filmmaker, I always wanted to connect with our audience in the theatres where they get the right impact of sound and screen and enjoy films at an affordable cost. The consumer should pay for watching the film in theatre quality, not for the luxuries at any extra cost. And that is the USP of Mukta A2 Cinemas – a cost effective multiplex-movie-watching experience with competitive ticket pricing!”

The USP of Mukta A2 Cinemas is “Multiplex movie-watching experience at budget rates.”

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