Arrow Point Market Research and Insights Solutions

Arrow Point Market Research and Insights Solutions is a professionally managed firm offering wide range of Market research, Insights, Business intelligence, Market intelligence, Business Plan documentation (B Plan), Business Consulting, Management Consulting, Analytics, Field work, Market Survey, Data collection and Data acquisition services to clients from India and International horizons.

Over a decade, with innovative and state-of-the-art technologies and processes, our data driven solution has helped our clients to outperform its competitor by improving business and operational performance.
We are offering Market Research / Market Survey services all across India including major Metros - Chennai, Bangalore / Bengaluru, Hyderabad, Mumbai, Delhi, Hyderabad and Kolkata. We cover all major states in India including Tamilnadu, Andhra Pradesh, Telangana, Karnataka, Kerala, Gujarat, Odisha / Orissa, Bihar, Madhya Pradesh, Maharashtra, Uttar Pradesh and rest. We offer Market Research services across Global Market and at International Geography.

Services offered :
Advertising and Promotion Research Studies
Advertising Research Promotion Research,
Film Evaluation Test (FET),
Media Research,
Pre & post Advertisement tests,
Ad – Hoc Readership surveys
Dip Stick Studies
Business Intelligence services
Quantitative Research services
Qualitative Research & Insights services
Corporate and Employee research studies
Corporate Image Studies
Desk Research services (Secondary Research)
Product and Packaging research studies
B2B research studies
Trade Audit Partner Identification
Industrial Market research studies
Feasibility studies,
Techno Economic Viability (TEV) Study,
Macro Economic Studies,
Need gap Assessment,
Potential Estimation,
Market Assessment,
Prognostic Studies,
Due Diligence,
Sourcing Strategy
Customer satisfaction research studies
Real time customer tracking
Real time customer feedback
Strategic Market Research Studies
Concept :
Understanding Consumers, Investigating market
Developing :
Concept Development, Refining product/ service Positioning studies, Naming studies, Visual Identity
Communication :
Packaging studies, Advertising studies, Refining communication, Merchandising studies, Relationship Customer Tracking studies, Trends Redesigning studies Brand research studies
Consearch (Consumer Research),
Brand name connectivity,
Brand Name & Logo Tests,
Brand image correlation studies,
Brand Assessment Studies,
Brand Profiling studies,
Brand equity studies,
Consumer attitude research,
Diagnostic research (Diagnosing reasons for switchers),
Purchase behavior studies,
Consumer profiling studies,
Product Test,
Concept Test,
Package Studies,
Market segmentation,
Usage & Attitude Studies,
Track Studies
Distribution, Channel & Retail Research
Mystery Shopper Insights (MSI)
360’ Consumer Products & Services,
Mystery Testing Services
Location research studies
Retail Management Studies
Retail Audits
Dealer studies
Marketing Effectiveness Audit
Business Opportunity Identification
Tactical Assistance
Pricing Research Studies
Pricing Sensitivity
Market Intelligence services
Competitive Research studies (Competitors mapping)
Multi – Cultural Research
Election Research
Opinion Polling Political and Social Research
Rural Market Studies
Industry structure & competition mapping
Consumer / Physician Panelist studies ( And more...)