Farm 2 Fork

Farm 2 Fork is a business initiative that seeks to attach a personal touch to the food produced by our farmers. In today’s day and age the society has lost its connection with what we eat, due to, the commercialization and industrialization of the food business. We, the consumers need to ask ourselves a few very important and pertinent questions?
1). Where does our food come from?
2). How is our food grown and how much time does it take till harvest?
3). What is the level of effort required in growing a particular crop?
Farm 2 Fork as a brand wants to bridge this lost connection, so that, the farmers get due attention and importance for the role they play in our day to day lives. Additionally, there is transparency of information to our consumers answering these pertinent questions.
Farm 2 Fork also wants to promote farming as a lucrative business by encouraging farmers, fair trade practices, creating a good mix of traditional and modern practices and creating good forward and backward linkages. The objective is to portray farming positively and bring back the youth to farming. Farm 2 Fork wants to shun the negative aura surrounding farming as a profession.