Brickworks

Brickworks is a technology-driven market research firm with a pan-India on-ground presence. As of May 2017, the organization has a team of 650+ field staff, 150+ managerial staff and 450 tele-callers speaking over 22 languages to gather data from 6100 towns. With a presence in over 2,15,000 villages, Brickworks has an unprecedented reach into Rural India.
Brickworks offers Campaign Evaluation Studies, Brand Insights, Retail Audits (MOP, Mystery Shopping, Brand Visibility) among its range of services. The company has 3 broad verticals:
Research & Insights: The division assesses consumer behaviour and consumption patterns.
Audits & Analytics: This vertical covers scientific and structured verification of market trends in the space of retail.
Surveys: This vertical examines and records responses from customised panels to get brand insights.
Since its inception, Brickworks has worked with some of the biggest brands across industry verticals, including Dabur, Gionee, Lava, Samsung, Government of Rajasthan, BJP, Employee Provident Fund Organization, Bureau of Energy Efficiency and Cargill amongst other reputed organizations on research & advisory.